Corey Teich, Associate Director of Paid, at award-winning, social and digital agency, GLOW. Corey works on some of the hottest entertainment properties like IFC, BBC America, Spotify and more. Prior to joining GLOW, Corey spent 3 years at 360i working on the NBC accounts. He has also worked at Sony and Google. Year over year, Corey has continued to drive success for his entertainment clients by steering their digital marketing vision.
Corey Teich’s Session(s):
Media planners see the world differently. In dissecting campaign performance, media teams are able to dig under the surface of the numbers, finding real truths about the audiences that brands are trying to reach - or even in some cases uncovering complex or trending behavior. In this session, learn how to translate your findings to your clients and brand decision-makers. What about your reporting creates trust between you and your client? How will you cull down complicated data to improve your campaign? Where can you pinpoint cost savings and efficiencies?